CASE STUDY 

NICHE: EVENTS SERVICES
Kitsby Events is a company that specialises in providing virtual baking and in-person classes for corporate clients. The company offers a unique team-building experience for corporations and has seen great success, but was struggling to attract new corporate clients.

Lead Assassin worked with Kitsby Events to develop a targeted lead generation campaign that focused on reaching corporate decision-makers. The campaign used a combination of cold email and LinkedIn outreach to generate B2B leads.

INTRODUCTION AND BACKGROUND
Results and Highlights

Within the first month of launching the campaign, Kitsbyevents.com saw an increase in website traffic and received dozens of inquiries from interested corporate clients. Some of the clients include Deloitte, IBM, and Google, which have already booked virtual or in-person classes with the company.

COLD EMAIL
CAMPAIGN STATISTICS:

With the above stats, we’re getting an average of 4 to 5 qualified and ready-to-buy leads for this client.

CONCLUSION

This campaign helped Kitsby Events to grow their B2B customer base, increase revenue and establish themselves as a reputable provider of unique team-building experiences for large corporations.