CASE STUDY
The team at Catalyst VR has been spending countless hours running lead generation campaigns, yet they are still struggling to generate the number of leads they need to grow their business. In the face of this challenge, they partnered with Lead Assassin to help them turn their lead generation efforts around and create a steady flow of qualified leads into their pipeline.
- We began by identifying and segmenting Catalyst VR’s target audience based on industry, interests, and specific demographics. This helped us create a more precise outreach plan.
- Crafting compelling and personalised email messages, we initiated a series of cold email campaigns. These messages were customised to resonate with each recipient, ensuring that the communication felt relevant and engaging.
- We built a refined and highly targeted list of potential leads, ensuring that it aligned perfectly with Catalyst VR’s ideal customer profiles.
- Throughout the engagement, we closely monitored campaign performance, tracking open rates, response rates, and other key metrics. This data-driven approach allowed us to make real-time adjustments for improved results.
Within 90 days of working with our team, Catalyst VR saw significant results from the cold email campaigns we launched on their behalf. We were able to generate more than 150 new sales contacts or meetings for the company.
This represents a substantial increase in the number of leads entering their pipeline and is a clear indication that our approach is working.
Cold Email Campaign Statistics
Australia Campaign-
Overall Statistics
UK Campaign-
Overall Statistics
In our collaboration with Catalyst VR, we transformed their lead generation efforts by implementing a strategic and personalised approach. Through audience segmentation, personalised cold email campaigns, refined list building, automated follow-ups, and diligent performance tracking, we achieved significant results within just 90 days.